Viva Nutritional Bar - proof 3

Viva Nutritional Bar - proof 3

Viva Nutritional Bar - proof 2

Viva Nutritional Bar - proof 2

Viva Nutritional Bar - proof 1

Viva Nutrition is repackaging the Toosum bar and selling it to a Chinese market. I am designing the new packaging.

Proof #1

Acai & Cranberry - Smart Bar Box - Proof 1

Made In The USA

While all of the products that I work with were created in America, most of them are manufactured internationally. Which means that as a designer I spend a good amount of my time going back and forth between my client and the manufacturer in Japan, China, India or Russia. It is so hard to communicate with someone that doesn't speak fluent English. Especially when every country expects different kinds of size and color specs. 

Recently I have had the pleasure of working with a few Made In America products. Can't tell you how nice it is to go back to inches and CMYK.

This week I'm celebrating the American made products that help our economy thrive.

Happy Independence Day & G-d Bless America,

Erica

Viva - Smart Puffs Baby Character

Original packaging design
(I created the start on top and
redistributed the other items)

At Viva Nutritional Product, we thought the Smartpuffs package design was ready to go, but apparently China doesn't allow real baby's on their packaging. 

So here are some designs I put together to substitute the existing baby. So far were not loving the designs. Think it's because the original baby is just so cute. But here are some proofs that I put together and eventually we will finalize a design.

Viva Nutritional Product - Website Launch

Just started working for Lin Xu.

Really interesting, because most of the products that I work on are made in Asia and sold to America, but these products are made in American and will be sold in China.  Apparently China likes seeing american symbols on the products, because they need the statue of liberty everywhere.

The items are still awaiting final approval before they go into production. There will probably be major product designs before they are finalized as well. But for now here is the Viva website that I designed. 

More product changes to come.

http://www.vivanutritionalproduct.com/